The Young Ambassador movement commenced in 2006 following London’s successful Olympic bid where Lord Coe promised the UK would use the power of the Olympic and Paralympic Games to inspire millions of young people to become involved in sport.

Central to the Young Ambassador programme is the principle that young people age 14-19 drive opportunity, engagement and change for other young people aged 5-19.

Young Ambassadors are selected due to their sporting talent, and more importantly, due to their outstanding commitment and ability as young leaders or volunteers.

   Young Ambassadors_2webYoung Ambassadorsweb1 Young Ambassadors Swimming Gala

The programme encourages young people to take on leadership roles while promoting the importance of healthy and active lifestyles and encouraging participation in school sport and PE. It focuses on the importance of the Olympic and Paralympic Values, which are imperative in everyday life.

In Cheltenham and North Tewkesbury we have 2 Platinum Ambassadors and 2 Gold Ambassadors in each secondary schools. Pictured above is some of our Ambassadors at a recent regional conference with the Olympic torch.  


Young Ambassador Updates!

4th October 2012: Gloucestershire College played host to the 2012 County Young Ambassador Conference, inviting around 80 Young Ambassadors from Gloucestershire Secondary Schools. All of the attendees were Gold or Platinum Young Ambassadors chosen by their School Teachers to represent their school and take on the role this year.

Cheltenham Schools that attended were:

All Saints, Balcarras, Pates, Bournside, Tewkesbury, Winchcombe and Cleeve.

Young Ambassadors were welcomed by Cheryl Stennett, SGO Gloucester, and lead in Volunteering, Coaching and Leadership in Gloucestershire. We were also joined on the day by Thinus Delport, an elite Rugby Player. Leaders were then split off to attend 2 workshops:

1. Being a Role Model and Ambassador and 2. Increasing Participation.

Both workshops were delivered by Platinum Ambassadors, who were Gold Ambassadors last year. They were from Ribston High School and Cleeve School. 

anna and james

 A picture of Cheltenham Platinum Ambassadors; Anna Walters and James Butler who did a fantsatic job at the Conference training the YA's and sharing their success stories as Gold Ambassadors. They were chosen to progress to Platinum Ambassadors due to their hardwork and commitment to Sport and PE in their own School (Cleeve) as well as local Primary Schools, organising and running a variety of cluster events such as a Swimming Gala and a Mini Olympics Day.

The afternoon sessions consisted of all Young Ambassadors engaging in a practical workshop, developing knowledge and skills of how to deliver Sportsability or Paralympic Sports including:

* Boccia                 * Sitting Volleyball            * New Age Kurling

  YA  YA 1  YA 3  YA 4

  The day was finished off with Ambassadors grouping within their areas, supported by their Teacher Releases and SGO's. Here, students and staff worked together to set 'Action Plans', building upon what they had learnt throughout the day.

The Olympic Legacy has bought an inspired group of Young Leaders to help support the work of the School Sport Network and local Primary and Secondary School, we have lots to look forward to in the year ahead!


29th November 2011: In each Secondary School, the Young Ambassadors have built up support networks consisting of other young people being named 'Adistars'. They will work as an Olympic Team or Organising Committee to:

  • Increase Participation: Organise and support Primary School events, volunteer at Secondary School clubs and set up new clubs or events that other students feel they would want to see at their school. Run a virtual Quadkids Level 2 competition in their Primary Schools by presenting to Primary Teachers and using a Quadkids resource pack so they can run a Level 1 competition in each school.


  • Promote London 2012: Have an Olympic noticeboard, present to staff and pupils in their Primary and Secondary School through assemblies and/or meetings and raise the profile of The Olympics and Paralympics through the events taking place.


  • Promote the Olympic and Paralympic Values: Link with Primary and Secondary reward systems already in place, cross curricular competitions and promote them within sporting competitions.


Back to Leadership Home Page